The tech giant likes to test and tweak. Stadia promised to change the industry and failed to deliver. From a report: Google’s streaming video game service Stadia had ambitious plans to disrupt the gaming industry, which is dominated by consoles. The tech giant had planned to pack Stadia with original content, announcing two years ago that it was hiring hundreds of…
Tag: NPD
Roku Tops 51 Million Accounts, Becoming the Biggest Smart TV Platform in North America
Roku’s bet on smart TVs is paying off: Seven years after the company first began licensing its operating system to TV manufacturers, it has become a market leader in North America. Roku and its hardware partners sold more smart TVs in the U.S. in 2020 than competitors like Samsung, LG and Vizio, according to data from the NPD Group released by…
Surprise Ending for Publishers: In 2020, Business Was Good
Like everybody else, book publishers will be happy to see the end of 2020. But for many of them, the year has brought some positive news, which has been as welcome as it was surprising: Business has been good. From a report: With so many people stuck at home and activities from concerts to movies off limits, people have been reading…
Americans of All Ages Are Spending More on Video Games
We know that time and money spent on video games is surging due to the pandemic. Now, industry-tracking firm The NPD Group is providing detail on where that growth is coming from. From a report: And it turns out that people across all age demographics are playing more games more often. That’s big for mobile games, but it also includes Nintendo,…
Next-gen Games May Cost $70. It’s Overdue, But Also Worrisome.
For years, it was long believed that $60 is the only price that the U.S. games market could bear (and they’re often more expensive in international markets). But industry leaders and journalists have questioned the stubborn stickiness of the sticker price in recent years. And the last three years saw an explosion of varying price tiers, anywhere from free (like “Fortnite”)…
The Pandemic Brings a New Surge in Popularity For Electric Bikes
Battery-powered bikes “have become a compelling alternative for commuters who are being discouraged from taking public transportation and Ubers,” according to the New York Times’ lead consumer tech writer. In March, sales of e-bikes jumped 85% from a year earlier, according to the NPD Group, a research firm. Amazon, Walmart and Specialized are sold out of most models. Even smaller brands…
Video Games Set a Record for Quarterly Sales
Americans stuck at home have flocked in droves to video gaming, sending sales to a quarterly record. From a report: U.S. consumer spending on video games jumped to $10.9 billion in the first quarter, up 9% from a year earlier, research firm NPD Group said in a report released Friday. Game content reaped the lion’s share of the spending, $9.6 billion,…
NPD’s Best-Selling Games of the Decade Charts ‘Call of Duty’ Domination
The NPD group has rounded up sales stats for the last month, but with the flip from 2019 to 2020 it is also listing some of the best sellers over the last ten years. From a report: Grand Theft Auto V is the best selling game across all platforms and outlets tracked from 2010 through the end of 2019, but otherwise…
Less Than 10 Percent of Americans Are Buying $1,000 Smartphones, Report Says
According to a new report from research firm NPD, less than 10% of Americans are actually spending $1,000 or more on a smartphone. 9to5Google reports: The report was produced by research firm NPD and shows that while the media and brand focus is on the flagships such as the Samsung Galaxy Note 10, Galaxy S10, and iPhone 11 Pro, everyday Americans…