2000: The Year the Startup Super Bowl Ads Failed

20 years ago, 11 different startups spent millions of dollars to run 30-second ads during the Super Bowl, reports the Hustle. Within one year 8 of the 11 companies “had either gone bankrupt or been sold in fire sales.” The how-to platform Computer.com spent $3m of its $5.8m in seed funding on an ad featuring its 2 founders holding a poster…

This Company Is Using Mushrooms To Reduce Plastic Waste

The New York-based biotech startup Ecovative wants to replace plastic with mycelium, the below-ground root-like structure of a mushroom, writes CNN Business. pgmrdlm shared their report: The company says it has developed a way to grow mycelium into specific shapes and sizes. The method, according to Ecovative, involves taking organic plant waste and inoculating it with mycelium. After the mycelium grows…

13-Year-Old Scientist Designs Alternative To Hyperloop

dryriver shares a report from CNN: Several rival companies may be hard at work trying to get Elon Musk’s Hyperloop concept off the ground, but hurtling across country — maybe even across continents — at 600 miles per hour in a low-pressure steel tube still feels far from reality. But 13-year-old New York student Caroline Crouchley may have invented a more…

India’s moon mission: “95% of mission objectives accomplished”

Saturday’s heartbreaking loss of contact with the Vikram lander – part of the Chandrayaan-2 mission to the moon – hasn’t changed the upbeat tone of India’s space science. Here’s what we know so far. Source: https://earthsky.org/space/india-chandrayaan-2-vikram-loss-of-contact-what-next…

Shep Doeleman on the Breakthrough Prize-winning black hole photo

The team behind the first ever image of a black hole has won the prestigious $3m Breakthrough Prize. New Scientist spoke with the group’s leader, Shep Doeleman Source: https://www.newscientist.com/article/2215485-shep-doeleman-on-the-breakthrough-prize-winning-black-hole-photo/?utm_campaign=RSS%7CNSNS&utm_source=NSNS&utm_medium=RSS&utm_content=home…

Arecibo gets $19M grant to find and study NEOs

NEOs are near-Earth objects, asteroids and small comets that sweep near Earth and have the potential to cause harm. Arecibo Observatory in Puerto Rico has, since the 1990s, been finding about 60 to 120 of these objects every year. Source: https://earthsky.org/human-world/arecibo-observatory-19-million-grant-neos…

Standard, a Javascript Style Guide Library With 3M Downloads Per Month, Now Showing Ads When Installed Via NPM

Standard, a popular Javascript style guide library that is downloaded about three million times each month, is beginning to show ads when installed through npm, a developer announced this week. The move, which has been pegged as an experiment, comes as the developer looks to find sustainable ways to support contributions to the open source development. In a post, Feross Aboukhadijeh,…

What3Words: The App That Can Save Your Life

Police have urged everyone to download a smartphone app they say has already saved several lives. What is it and how does it work? From a report: Kicked. Converged. Soccer. These three randomly chosen words saved Jess Tinsley and her friends after they got lost in a forest on a dark, wet night. They had planned a five-mile circular stroll through…

Physicists who came up with supergravity win $3m Breakthrough Prize

Supergravity is an idea that could unite general relativity with quantum mechanics, and the three physicists who formulated it have now won a $3 million prize for their work Source: https://www.newscientist.com/article/2212449-physicists-who-came-up-with-supergravity-win-3m-breakthrough-prize/?utm_campaign=RSS%7CNSNS&utm_source=NSNS&utm_medium=RSS&utm_content=home…