Stadia Leadership Praised Development Studios For ‘Great Progress’ Just One Week Before Laying Them All Off

Developers at Google’s recently formed game studios were shocked February 1 when they were notified that the studios would be shut down, Kotaku reported Tuesday, citing four sources with knowledge of what transpired. From the report: Just the week prior, Google Stadia vice president and general manager Phil Harrison sent an email to staff lauding the “great progress” its studios had made so far. Mass layoffs were announced a few days later, part of an apparent pattern of Stadia leadership not being honest and upfront with the company’s developers, many of which had upended their lives and careers to join the team. “[Stadia Games and Entertainment] has made great progress building a diverse and talented team and establishing a strong lineup of Stadia exclusive games,” Harrison’s January 27 email read, according to sources. “We will confirm the SG&E investment envelope shortly, which will, in turn, inform the SG&E strategy and 2021 [objectives and key results].” Five days later, Harrison appeared to reverse course completely, announcing in a public blog post that the head of Stadia Games and Entertainment, Jade Raymond, left the company, and Google would “not be investing further in bringing exclusive content from our internal development team SG&E.” Stadia developers learned the news, first reported by Kotaku, at almost the same time as everyone else via an internal email and conference call with Harrison. The messy rollout came after an already grueling year working through the pandemic. It was reminiscent of Stadia’s own launch, which appeared rushed and left out many features promoted during the service’s reveal, only to be added months later. In this case, however, Stadia’s own developers were the ones impacted by the botched planning. Released in November 2019, Stadia initially struggled due to its monetization model and a lack of games.